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Greek Wines

 

Greece is one of the oldest wine-producing regions in the world. The earliest evidence of Greek wine has been dated to 6,500 years ago where wine was produced on a household or communal basis. In ancient times, as trade in wine became extensive, it was transported from end to end of the Mediterranean; Greek wine had especially high prestige in Italy under the Roman Empire. In the medieval period, wines exported from Crete, Monemvasia and other Greek ports fetched high prices in northern Europe. Modern Greek wines now compete in the international market once more.

The Greek wine industry faces a number of challenges. They include declining domestic consumption of wine, increasing competition in the international market, and a need to increase exports. It faces difficulty in competing economically with large New World producers and with well-known grape varieties that are popular with international consumers. On the other hand, such consumers are unfamiliar with the hundreds of indigenous Greek grapes. In addition, artisanal producers anywhere in the world tend to lack economies of scale and brand recognition. However, many observers believe that Greece will become successful in promoting its unique varietals in an international niche market of upscale consumers.

 

                                                                      

    Since 1981 Domaine Gerovassiliou has been                              Back then, in 1963, the Lafkiotis family                                                      

    active in the cultivation of the vine...More                                  started making wine using...More                                                                

 

 

 

 

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